Understanding behaviour change: A Porterhouse Insights specialism

  At Porterhouse Insights, we help pharmaceutical and healthcare companies understand the changes in behaviour needed to make better healthcare choices. To promote a change in a certain behaviour, we must first successfully analyse and understand the underlying dimensions that contribute to the behaviour itself. This is not a simple task, and it remains an …

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Jeans for Genes Week 2021: Spotlight on cystic fibrosis

  Jeans for Genes is an annual campaign that aims to raise awareness of the challenges faced by people living with a genetic disorder. The campaign encourages children and adults to wear jeans to school and the workplace in exchange for a small donation. The funds raised are distributed as grants to disorder-specific charities and …

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World Lymphoma Awareness Day 2021 – Why ‘We Can’t Wait’

  World Lymphoma Awareness Day is an initiative by the Lymphoma Coalition which occurs annually on 15th September, bringing together patients, caregivers, and healthcare professionals globally to raise awareness of cancers of the lymphatic system. The theme of the campaign this year is We Can’t Wait. It aims to highlight the importance of understanding the …

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Elderly man with COVID mask
Alzheimer’s disease: Living with a chronic disease during the COVID-19 pandemic

  September is World Alzheimer’s Month. [1] Although this has been an annual campaign since 2012, [2] awareness of Alzheimer’s disease is especially important at present because people with Alzheimer’s disease may be acutely affected by COVID-19, not only in terms of managing the symptoms of dementia in a changing healthcare environment but also with …

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Ask the writers: Transitioning from academia to medical writing

  Are you finishing a PhD and wondering what to do next? Or are you approaching the end of a postdoc and growing tired of the lab? Healthcare communications or medical communications (commonly referred to as med comms) may not be an industry you are aware of, but it might give you an opportunity to …

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The need for greater awareness of sarcoma: The lesser-known cancer

  According to Sarcoma UK, 15 people are diagnosed with sarcoma each day in the UK. Despite this, awareness of sarcoma is low in the UK, with approximately three quarters of people not knowing or being unsure of what sarcoma is. [1] In the UK, July is Sarcoma Awareness Month. In support of this initiative …

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World Sickle Cell Day image black man giving blood
World Sickle Cell Day: Raising awareness for a local and global problem

Each year, 19 June marks World Sickle Cell Day – an event established in 2008 by the United Nations General Assembly to raise awareness of sickle cell disease at a national and international level. Sickle cell disease (of which a common form is sickle cell anaemia) is a devastating inherited blood disorder. People suffering from …

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World Environment Day
World Environment Day: Becoming generation restoration

  Porterhouse Medical Group is proud to support World Environment Day First held in 1974, World Environment Day is celebrated annually on 5 June, and is the United Nations’ global platform for raising awareness of environmental issues and generating action for the protection of the planet. Hosted in Pakistan, this year’s launch event will entertain …

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World Blood Cancer Day: Helping in the fight towards a brighter future

Every 35 seconds, someone in the world is diagnosed with a blood cancer. Today, 28 May, marks World Blood Cancer Day – a global awareness day dedicated to the fight against blood cancer and raising awareness for those affected by blood cancer. To support the event, we look back at some of the key developments …

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Global Accessibility Awareness Day 2021
Global Accessibility Awareness Day: Shining a light on accessibility in the digital age

  There are estimated to be over 1 billion people in the world living with some form of disability, corresponding to about 15% of the world’s population [1]. In the UK alone, according to a recent survey, one in five people have a disability [2]. As well as facing considerable challenges in their daily lives, …

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Bladder cancer: Raising awareness for this common but often neglected cancer

  May is bladder cancer awareness month – a global campaign aimed at focusing attention on bladder cancer. During the COVID-19 pandemic, it is more important than ever to support those people affected by the disease. To help raise awareness, Porterhouse Medical has gathered some key information about this common, but often neglected cancer. Please …

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World Ovarian Cancer Day 2021
Ovarian cancer – entering a new era

  “World Ovarian Cancer Day occurs annually on 8 May and is a day to shine a light on the fight against ovarian cancer. As a medical writer and someone who has been impacted by the disease, I am passionate about raising awareness as part of the global effort to improve the survival of women …

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