Porterhouse celebrates 12 months of smarter insight-driven medical communications

Brian Parsons, Fabrice Allum and Jon Hallows

Strategic scientific and medical communications agency, Porterhouse Medical Group, is celebrating the first birthday of Porterhouse Insights, its global research, insight and evidence consultancy.

Led by Fabrice Allum, an experienced insight professional, Porterhouse Insights was created from a vision to provide smarter insight-driven scientific and medical communications and evidence-based solutions to the group’s global client base.

Areas of expertise include:

  • Identifying unmet needs • Market understanding • Opportunity assessments • Attribute prioritisation • Scenario planning • Demand estimation • Patient journey mapping • Positioning and communications • Payor insights • Behavioural change

After a dynamic first year, Fabrice says, “It’s been an amazing 12 months collaborating with the medcomms team at Porterhouse. Cross-functional working allows us to maximise knowledge sharing and efficiencies, and optimise our ability to work as a valuable strategic partner to our clients. I would like to thank those clients who have already entrusted their insight research activities to us, and those new clients for whom we are just starting projects.“

Jon Hallows, joint MD of Porterhouse Medical, commented, ”It’s been an exciting year of growth for Porterhouse with our expanded global footprint in the US and being able to integrate powerful insights into our offer. Having Fabrice and his team on board allows us to generate actionable insights for our clients across the product lifecycle.”

Fellow joint MD, Brian Parsons, said, ”Our global team is now made up of a unique mix of scientific expertise, creativity and industry knowledge that together ensures our scientific and medical communications stand out from the rest. This all contributes to our vision of smarter medical communications and allows us to continuously exceed client expectations. Roll on 2019!”

If you’re looking for an agency with a passion for science and quality based on powerful insights, please contact Fabrice at: Fabrice.Allum@porterhouseinsights.com, or visit: https://www.porterhousemedical.com/solutions/porterhouse-insights/